1.Reading comprehension (35 minutes)
Questions 21 to 25 are based on the following passage.
Just five one-hundredths of an inch thick, light golden in color and with a perfect “saddle curl,” the Lay’s potato chip seems an unlikely weapon for global domination. But its maker. Frito-Lay. Thinks otherwise.” Potato chips are a snack food for the world,” said Salman Amin, the company’s head of global marketing. Amin believes there is no corner of the world that can resist the charms of a Frito-Lay potato chip. Frito-Lay is the biggest snack maker in America. owned by PepsiCo. And accounts for over half of the parent company’s $3 billion annual profits. But the U.S. snack food market is largely saturated, and to grow. the company has to look overseas. Its strategy rests on two beliefs: first a global product offers economies of scale with which local brands cannot compete. And second, consumers in the 21st century are drawn to “global” as a concept. ”Global” does not mean products that are consciously identified as American, but ones than consumes-especially young people-see as part of a modem, innovative(创新的)world in which people are linked across cultures by shared beliefs and tastes. Potato chips are an American invention, but most Chinese, for instance, do not know than Frito-Lay is an American company. Instead, Riskey, the company’s research and development head, would hope they associate the brand with the new world of global communications and business. With brand perception a crucial factor, Riskey ordered a redesign of the Frito-Lay logo(标识).The logo, along with the company’s long-held marketing image of the “irresistibility” of its chips. would help facilitate the company’s global expansion. The executives acknowledge that they try to swing national eating habits to a food created in America, but they deny that amounts to economic imperialism. Rater, they see Frito-Lay as spreading the benefits of free enterprise across the world. “We’re making products in those countries, we’re adapting them to the tastes of those countries, building businesses and employing people and changing lives,” said Steve Reinemund, PepsiCo’s chief executive. 【題組】21
.It is the belief of Frito-Lay’s head of global marking that_____.
(A) Potato chips can hardly be used as a weapon to dominate the world market
(B) Their company must find new ways to promote domestic sales.
(C) The light golden color enhances the charm of their company’s potato chips
(D) People the world over enjoy eating their company’s potato chips
2.【題組】22.What do we learn about Frito-Lay from Paragraph 2?
(A) Its products use to be popular among overseas consumers.
(B) Its expansion has caused fierce competition in the snack marker.
(C) It gives half of its annual profits to its parent company.
(D) It needs to turn to the word market for development.
3.【題組】23.One of the assumptions on which Frito-Lay bases its development strategy is that_____. (A)consumers worldwide today are attracted by global brands
(B)local brands cannot compete successfully with American brands
(C)products suiting Chinese consumers’ needs bring more profits
(D)products identified as American will have promising market value
4.【題組】24.Why did Riskey have the Frito-Lay logo redesigned?
(A)To suit changing tastes of young consumers.
(B)To promote the company‘s strategy of globalization.
(C)To change the company’s long-held marketing image.
(D)To compete with other American chip producers.
5.【題組】25.Frito-Lay‘s executives claim that the promoting of American food in the international market_____.
(A)won‘t affect the eating habits of the local people
(B)will lead to economic imperialism
(C)will be in the interest of the local people
(D)won’t spoil the taste of their chips
6.Reading comprehension (35 minutes)
Questions 21 to 25 are based on the following passage.
Just five one-hundredths of an inch thick, light golden in color and with a perfect “saddle curl,” the Lay’s potato chip seems an unlikely weapon for global domination. But its maker. Frito-Lay. Thinks otherwise.” Potato chips are a snack food for the world,” said Salman Amin, the company’s head of global marketing. Amin believes there is no corner of the world that can resist the charms of a Frito-Lay potato chip. Frito-Lay is the biggest snack maker in America. owned by PepsiCo. And accounts for over half of the parent company’s $3 billion annual profits. But the U.S. snack food market is largely saturated, and to grow. the company has to look overseas. Its strategy rests on two beliefs: first a global product offers economies of scale with which local brands cannot compete. And second, consumers in the 21st century are drawn to “global” as a concept. ”Global” does not mean products that are consciously identified as American, but ones than consumes-especially young people-see as part of a modem, innovative(创新的)world in which people are linked across cultures by shared beliefs and tastes. Potato chips are an American invention, but most Chinese, for instance, do not know than Frito-Lay is an American company. Instead, Riskey, the company’s research and development head, would hope they associate the brand with the new world of global communications and business. With brand perception a crucial factor, Riskey ordered a redesign of the Frito-Lay logo(标识).The logo, along with the company’s long-held marketing image of the “irresistibility” of its chips. would help facilitate the company’s global expansion. The executives acknowledge that they try to swing national eating habits to a food created in America, but they deny that amounts to economic imperialism. Rater, they see Frito-Lay as spreading the benefits of free enterprise across the world. “We’re making products in those countries, we’re adapting them to the tastes of those countries, building businesses and employing people and changing lives,” said Steve Reinemund, PepsiCo’s chief executive. 【題組】26Passage Two
Question 26 to 30 are based on the following passage.
In communities north of Denver, residents are pitching in to help teachers and administrators as the Vrain school District tries to solve a $13.8 million budget shortage blamed on mismanagement. ”We’re worried about our teachers and principals, and we really don’t want to lose them because of this,” one parent sail. “If we can help ease their financial burden, we will. ” Teachers are grateful, but know it may be years before the district is solvent(有综合能力的). They feel really good about the parent support, but they realize it’s impossible for then to solve this problem. The 22,000-student district discovered the shortage last month. “It’s extraordinary. Nobody would have imagined something happening like this at this level,” said State Treasurer Mike Coffman. Coffman and district officials last week agreed on a state emergency plan freeing yp a $9.8 million loan that enabled the payroll(工资单) to be met for 2,700 teachers and staff in time for the holidays. District officials also took $1.7 million from student-activity accounts its 38schools. At Coffman’s request, the District Attorney has begun investigating the district’s finances. Coffman says he wants to know whether district officials hid the budget shortage until after the November election., when voters approved a $212 million bond issue for schools. In Frederick, students’ parents are buying classroom supplies and offering to pay for groceries and utilities to keep first-year teachers and principals in their jobs. Some $36,000 has been raised in donations from Safeway. A Chevrolet dealership donated $10,000 and forgave the district’s $10,750 bill for renting the driver educating cars. IBM contributed 4,500 packs of paper. “We employ thousands of people in this community,” said Mitch Carson, a hospital chief executive, who helped raise funds. “We have children in the school, and we see how they could be affected.” At Creek High School, three students started a website that displays newspaper articles, district information and an email forum(论坛)。 “Rumors about what’s happening to the district are moving at lighting speed,” said a student. “We wanted to know the truth, and spread that around instead.”
.What has happened to the Vrain School District?
(A)A huge financial problem has arisen.
(B)Many schools there are mismanaged.
(C)Lots of teachers in the district are planning to quit.
(D)Many administrative personnel have been laid off.
7.【題組】27.How did the residents in the Vrain School District respond to the budget shortage?
(A)They felt somewhat helpless about it.
(B) They accused those responsible for it.
(C) They pooled their efforts to help solve it.
(D) They demanded a through investigation.
8.【題組】28.In the view of State Treasurer Mike Coffman, the educational budget shortage is_________. (A)unavoidable
9.【題組】29.Why did Coffman request an investigation?
(A)To see if there was a deliberate cover-up of the problem.
(B)To find out the extent of the consequences of the case.
(C)To make sure that the school principals were innocent.
(D)To stop the voters approving the $212 million bong issue.
10.【題組】30.Three high school students started a website in order to__________.
(A)attract greater public attention to their needs
(B)appeal to the public for contributions and donations
(C)expose officials who neglected their duties
(D)keep people properly informed of the crisis
Questions 31 to 35 are based on the following passage.
“Humans should not try to avoid stress any more than they would shun food, love or exercise.” Said Dr. Hans Selye, the first physician to document the effects of stress on the body. While here’s on question that continuous stress is harmful, several studies suggest that challenging situations in which you’re able to rise to the occasion can be good for you.. In a 2001 study of 158 hospital nurses, those who faced considerable work demands but coped with the challenge were more likely to say they were in good health than those who felt they stress that you can manage also boost immune(免疫的) function. In a study at the Academic Center for Dentistry in Amsterdam, researchers put volunteers through two stressful experiences. In the first, a timed task that required memorizing a list followed by a short test, subjects through a gory(血淋淋的) video on surgical procedures. Those who did well on the memory test had an increase in levels of immunoglobulin A, an antibody that’s the body’s first line of defense against germs. The video-watchers experienced a downturn in the antibody. Stress prompts the body to produce certain stress hormones. In short bursts these hormones have a positive effect, including improved memory function. “They can help nerve cells handle information and put it into storage,” says Dr. Bruce McEwen of Rockefeller University in New York. But in the long run these hormones can have a harmful effect on the body and brain. “Sustained stress is not good for you,” says Richard Morimoto, a researcher at Northwestern University in Illinois studying the effects of stress on longevity ,”It’s the occasional burst of stress or brief exposure to stress that could be protective.”. The passage is mainly about______ 【題組】31
(A) the benefits of manageable stress
(B)stay away from
(C)run out of
(D)put up with
12.【題組】32. The word “shun”(Line 1,Para.1) most probably means________.
(A)cut down on
(B)stay away from
(C)run out of
(D)put up with
13.【題組】33.We can conclude from the study of the 158 nurses in 2001 that_______
(A)people under stress tend to have a poor memory
(B)people who can’t get their job done experience more stress
(C)doing challenging work may be good for one’s health
(D)stress will weaken the body’s defense against germs
14.【題組】34.In the experiment described in Paragraph 3,the video-watchers experienced a downturn in the antibody because______.
(A) the video was not enjoyable at all
(B) the outcome was beyond their control
(C)they knew little about surgical procedures
(D)they felt no pressure while watching the video
15.【題組】35.Dr. Bruce McEwen of Rockefeller University believes that______.
(A)a person’s memory is determined by the level of hormones in his body
(B)stress hormones have lasting positive effects on the brain
(C)short bursts of stress hormones enhance memory function
(D)a person’s memory improves with continued experience of stress.
Questions 36 to 40 are based on the following passage.
If you want to teach your children how to say sorry, you must be good at saying it yourself, especially to your own children. But how you say it can be quite tricky. If you say to your children “I’m sorry I got angry with you, but …” what follows that “but” can render the apology ineffective: ” I had a bad day” or “your noise was giving me a headache ” leaves the person who has been injured feeling that he should be apologizing for his bad behavior in expecting an apology.
Another method by which people appear to apologize without actually doing so is to say “I’m sorry you’re upset” ; this suggests that you are somehow at fault for allowing yourself to get upset by what the other person has done. Then there is the general, all covering apology, which avoids the necessity of identifying a specific act that was particularly hurtful or insulting, and which the person who is apologizing should promise never to do again. Saying “I’m useless as a parent” does not commit a person to any specific improvement. These pseudo-apologies are used by people who believe saying sorry shows weakness, Parents who wish to teach their children to apologize should see it as a sign of strength, and therefore not resort to these pseudo-apologies. But even when presented with examples of genuine contrition, children still need help to become a ware of the complexities of saying sorry. A three-year-old might need help in understanding that other children feel pain just as he does, and that hitting a playmate over the head with a heavy toy requires an apology. A six-year-old might need reminding that spoiling other children’s expectations can require an apology. A 12-year-old might need to be shown that raiding the biscuit tin without asking permission is acceptable, but that borrowing a parent’s clothes without permission is not. 【題組】36
.If a mother adds ”but” to an apology,________.
(A) she doesn’t feel that she should have apologized.
(B) she does not realize that the child has been hurt
(C) the child may find the apology easier to accept
(D) the child may feel that he owes her an apology
17.【題組】37.According to the author, saying “I’m sorry you’re upset” most probably means”_______” (A)You have good reason to get upset
(B)I’m aware you’re upset ,but I’m not to blame
(C)I apologize for hurting your feelings
(D)I’m at fault for making you upset
18.【題組】38.It is not advisable to use the general, all-covering apology because______.
(A)it gets one into the habit of making empty promises
(B)it may make the other person feel guilty
(C)it is vague and ineffective
(D)it is hurtful and insulting
19.【題組】39.We learn from the last paragraph that in teaching children to say sorry______.
(A)the complexities involved should be ignored
(B)their ages should be taken into account
(C)parents need to set them a good example
(D)parents should be patient and tolerant
20.【題組】40.It can be inferred from the passage that apologizing properly is _________.
(A)a social issue calling for immediate attention
(B)not necessary among family members
(C)a sign of social progress
(D) not as simple as it seems
21.【題組】41. Some people believe that since oil is scarce, the ____of the motor industry is uncertain.
22.【題組】42.To speed up the ______of letters, the Post Office introduced automatic sorting.
23.【題組】43.These overseas students show great ______ for learning a new language.
24.【題組】44.The defense lawyer was questioning the old man who was one of the ______of the murder committed last month.
25.【題組】45.Politically these nations tend to be ______,with very high birth rates but poor education and very low levels of literacy.
26.【題組】46.The chairman was blamed for letting his secretary ________too much work last week.
27.【題組】47."You try to get some sleep. I‘ll _____the patient‘s breakfast, "said the nurse.
28.【題組】48.The London Marathon is a difficult race._______, thousands of runners participate every year.
29.【題組】49.The bank refused to ______him any money, so he had to postpone buying a house.
30.【題組】50.The more a nation‘s companies _______factories abroad, the smaller that country‘s recorded exports will be.
31.【題組】51.Being ignorant of the law is not accepted as an ______for breaking the law.
32.【題組】52.Within two days, the army fired more than two hundred rockets and missiles at military _____in the coastal city.
33.【題組】53.It is said in some parts of the world, goats, rather than cows, serve as a vital _____of milk.
34.【題組】54. “This light is too ______for me to read by. Don’t we have a brighter bulb some where”; said the elderly man.
35.【題組】55.We have arranged to go to the cinema on Friday, but we can be _______and go another day.
36.【題組】56.We are quite sure that we can ______our present difficulties and finish the task according to schedule.
37.【題組】57.______recent developments we do not think your scheme is practical.
(A) In view of
(B) In favor of
(C)In case of
(D)In memory of
38.【題組】58.Jessica was ______from the warehouse to the accounting office, which was considered a promotion.
39.【題組】59.Mr.Smith asked his secretary to ______a new paragraph in the annual report she was typing. (A)inject
40.【題組】60.There‘s the living room still to be _____,so that‘s my next project.
41.【題組】61.The old paper mill has been ______to make way for a new shopping centre.
42.【題組】62.It may be necessary to stop ______in the learning process and go back to the difficult points in the lessons.
(A)at a distance
43.【題組】63.Yor can hire a bicycle in many places. Usually you‘ll have to pay a _________.
44.【題組】64.My grandfather had always taken a _______interest in my work, and I had an equal admiration for the stories of his time.
45.【題組】65.________quantities of water are being used nowadays with the rapid development of industry and agriculture.
46.【題組】66.John cannot afford to go to university, _______going abroad.
(C)not to speak of
(D)nothing to speak of
47.【題組】67.Most laboratory and field studies of human behavior ______taking a situational photograph at a given time and in a given place.
48.【題組】68.If you don’t like to swim, you _____as well stay at home.
49.【題組】69.Dr.Smith was always ______the poor and the sick, often providing them with free medical care.
50.【題組】70.Thomas Jefferson and John Adams died on July 4,1826,the fiftieth_ ______of American Independence.
51.As a physician who travels quite a lot, I spend a lot of time on planes listening for that dreaded “Is there a doctor on board?” announcement. I’ve been 71 only once – for a woman who had merely fainted. But the 72 made me quite curious about how 73 this kind of thing happens I wondered what I would do if 74 with a real midair medical emergency-with out access 75 a hospital staff and the usual emergency equipment. So 76 the New England Journal of Medicine last week 77 a study about in –flight medical events. I read it 78 interest. The study estimated that there are a(n) 79 of 30 in-flight medical emergencies on U.S. flights every day. Most of them are not 80;fainting and dizziness are the most frequent complaints. 81 13% of them –roughly four a day – are serious enough to 82 a pilot to change course. The most common of the serious emergencies 83 heart trouble. strokes, and difficulty breathing. Let’s face it: plane rides are 84.For starters, cabin pressures at high altitudes are set at roughly 85 they would be if you lived at 5,000 to 8,000 feet above sea level. Most people can tolerate these pressures pretty 86 ,but passengers with heart disease 87 experience chest pains as result of the reduced amount of oxygen flowing through their blood. 88 common in-flight problem is deep venous thrombosis – the so-called economy class syndrome (综合症).89 happens, don’t panic. Things are getting better on the in-flight-emergency front. Thanks to more recent legislation, flights with at 90 one attendant are starting to install emergency medical kits to treat heart attacks. 【題組】71