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四、閱讀測驗 Millions of people send e-mails with Gmail, connect with friends via Google+, or search for a destination on Google Maps. While these services offer many noticeable benefits, some are worried that Google may be learning too much about its users. People are so used to a multitude of advertisements online that they don’t pay much attention to what they contain. An inspection of the ones on Google’s sites, however, will show that they are closely related to a person’s most recent Web searches or topics from his or her emails. This is possible through Google’s new consolidation of cookies, which began in 2012. Basically, Google uses the same cookies to follow users throughout their online journeys and keep records of everything they do. This information is then shared with third-party Web sites that bombard users with ads that appear tailor-made for them. Internet policy-makers in France, the US, and Japan have expressed concerns about the practice and are researching the effects this could have on people’s privacy. As if scanning your e-mails to aggregate data for advertisers wasn’t bad enough, Google also wants to know your real name. When signing up for a Google account previously, users could input any name they wanted. Now, Google requires that a real name be kept on file or one’s account will be suspended. Critics argue that there is no legitimate reason for Google to need this information. At the moment, opponents are trying to have the new requirement voided but haven’t had luck so far.
【題組】49. What does the author most likely mean by the phrase “bombard users with ads that appear tailor-made for them”?
(A) Google exhausts their users by making them fill out a lot of ad surveys.
(B) Google helps their users to promote themselves by posting information to the public.
(C) Google tricks users to buy products they do not need by giving them special discounts.
(D) Google makes users believe that they are given individualized services of product information.


答案:D
難度: 適中
1F
bouz 小一下 (2015/01/27)
翻譯:用專為使用者設計的廣告轟炸他們
bombard v. 轟炸
tailor-made adj. 為...訂製的

四、閱讀測驗 Millions of people send e-mails..-阿摩線上測驗