Passage 3 Advertisers are willin..-阿摩線上測驗
bee 高二下 (2020/07/12): 第一段最後 Advertisers are willing to pay top dollar for a good tune. It might seem strange for advertisers to spend a large amount of money on music alone. After all, the direct connection between music in a commercial and the amount of money the company will make from it is difficult to quantify. But advertisers know that a memorable song will do most the work of catching and keeping people’s attention, sometimes regardless of the product. Catching people’s attention can be much more important to sales than trying to get any particular information across about the product or service being advertised. | 檢舉 | ||
Metformin 大二下 (2024/08/08): Advertisers are willing to pay top dollar for a good tune. It might seem strange for advertisers to spend a large amount of money on music alone. After all, the direct connection between music in a commercial and the amount of money the company will make from it is difficult to quantify. But advertisers know that a memorable song will do most the work of catching and keeping people’s attention, sometimes regardless of the product. Catching people’s attention can be much more important to sales than trying to get any particular information across about the product or service being advertised. 廣告商願意為優秀的音樂支付高價。為音樂單獨花費大量金錢可能看起來很奇怪。畢竟,廣告中的音樂與公司從中賺取的金額之間的直接聯繫很難量化。但廣告商知道,一首令人難忘的歌曲可以有效地吸引和保持人們的注意力,有時候無論產品如何。吸引人們的注意力對銷售來說可能比傳遞有關產品或服務的具體信息更為重要。 | 檢舉 |
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