In today’s dig..-阿摩線上測驗
In today’s digital age, marketing strategies have become more complex. One of the mostimportant aspects of modern marketing is__31__ data to better understand consumer behavior.By analyzing purchasing patterns, companies can__32__personalized advertisements that aremore likely to capture a consumer’s attention. However, marketers must be cautious of__33__privacy concerns, as many people feel uncomfortable when their data is used without consent.Companies that fail to__34___ trust may find that their efforts to engage consumers backfire.Therefore, building a transparent and ethical data strategy is__35__.
33.
(A) solving
(B) encountering
(C) provoking
(D) addressing
K(113高普會計雙榜) 國一下 (2024/11/05): 文章翻譯
在當今的數位時代,行銷策略變得更加複雜。現代行銷中最重要的部分之一是收集數據,以更好地理解消費者行為。
通過分析購買模式,公司可以量身訂做個性化廣告,更有可能吸引消費者的注意力。
然而,行銷人員必須謹慎面對處理隱私問題,因為許多人對於他們的數據在未經同意的情況下被使用感到不安。
未能培養信任的公司可能會發現其吸引消費者的努力適得其反。因此,建立透明且合乎道德的數據策略是至關重要的。
解析:
選項(D)「addressing」符合前後文意,指出行銷人員必須小心「處理」隱私問題。
其餘選項,(A) "solving"(解決)、 (B) "encountering"(遇到)、 (C) "provoking"(引發),置於此處皆不妥當。 | 檢舉 |
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