Everyone in the world loves to eat sweets, but not everyone agrees on what makes a sweet delicious.Sugar, of course, is the prime 7 of all the sweets, and the various candies, cakes, and ice creams that you find in the West certainly have a lot of sugar. But when people praise an especially delicious dessert,they do not say, “Oh, how sweet it is!” 8 , they say, “Oh, how rich this is!” The word “rich” here refers not only to the taste of the sugar, 9 to the taste of the cream and butter in the dessert. Without the cream and butter, chocolate ice cream, strawberry cheesecake, and other Western favorites would be merely sweet—and Westerners would not like them 10 . This is why few Westerners enjoy either the Chinese or Western-style desserts made in Taiwan: they are sweet but not rich.