Valentine’s Day is a well-known holiday in many countries. In Japan, it’s celebrated a little__ 41__ from elsewhere, though. It’s not a day when men buy their loved ones chocolate and flowers and take them out to dinner. __42__ , it’s a day when women are expected to buy chocolate for their male colleagues as well as their boyfriends or husbands. Chocolate for male workers, called giri choco, or “obligation chocolate,” is not a practice__ 43__ every Japanese woman is fond, however. Many think it’s unfair and expensive. The practice started in 1958, created by a company trying to sell more of their sweets and chocolate. The company was very successful in this marketing scheme. Today, 25% of all the chocolate sold in Japan is purchased around Valentine’s Day. In 2019, though, many Japanese women said they’d __44__ giri choco. A majority of Japanese women said that they __45__ purchase the sweet stuff for themselves on Valentine’s Day.