試卷測驗 - 112 年 - 新制多益閱讀測驗（雙篇三篇）第二十回#117660-阿摩線上測驗

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試卷測驗 - 112 年 - 新制多益閱讀測驗（雙篇三篇）第二十回#117660

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1(D).

Questions 176-180 refer to the following information and table.

In today's competitive job market, the traditional focus on monetary compensation alone does not fully encapsulate what potential employees seek. More and more, individuals are gravitating towards opportunities that cater to the comprehensive needs of their families,align with their personal values, and enhance their future skill sets. It's no longer just about securing employment, let alone a sizable paycheck. As a Hiring Manager, I must adopt a broader perspective to understand these nuanced needs, engaging in open dialogues about work-life balance, ethical company practices, and professional growth opportunities. This holistic approach to talent acquisition will not only enhance the quality of our hires but will also reinforce our reputation as an employer who truly understands and values their workforce.

【題組】176.According to the passage, what has become a crucial factor in attracting talent?
(A)Company's financial standing.
(B)Size of the workforce.
(C)Number of company branches.
(D)Value alignment with the company.

2(A).

【題組】177.In terms of employer-employee dialogue, how do future-oriented methods differ from traditional ones?
(A)They limit dialogue to performance and job-specific discussions.
(B)They emphasize discussions around company policies.
(C)They foster open dialogue about needs, values, and future growth.
(D)They discourage personal discussions at work.

3(B).

【題組】178.Among the criteria used for attracting talent in traditional methods, which factor was not typically prioritized and has gained prominence in the context of future-oriented methods?
(A)Alignment of potential employee's values with the company's values and principles.
(B)Employer-employee dialogues about performance and job-specific discussions.
(C)The emphasis on skill development and continuous learning.
(D)Primary focus on salary and additional benefits.

4(B).

【題組】179.Future-oriented methods of attracting talent prioritize which of the following?
(A)Emphasis on job title.
(B)Comprehensive needs including work-life balance.
(C)Size of the workforce.
(D)Business success and financial standing.

5(C).

【題組】180.Regarding reputation management in the transition from traditional to future-oriented methods, how has the focus evolved to attract talent more effectively?
(A)Shifting focus solely to the company's business success.
(B)Overemphasis on the financial standing of the company.
(C)A broadened approach that emphasizes the quality of the employer-employee relationship.
(D)Maintaining reputation solely through the size and reach of the company.

6(D).

Questions 181 ~ 185 refer to the following email and review

Subject: Enhancing Employee Development for Future Success

Dear CEO,

I wanted to bring to your attention an emerging trend that is gaining significant traction among the younger workforce. Nowadays, young professionals are placing great emphasis on opportunities for training and continuous skill development in their workplaces.

To align our organization with this trend and foster a culture of growth, I propose implementing a new initiative for our new employees in their first year. Specifically, I suggest granting them one dedicated day each week to participate in training courses, with all expenses covered by the company.

By allowing our employees this dedicated time for training, we can ensure their professional growth, improve retention rates, and empower them to contribute to our organization's success. To provide some concrete examples, we could offer courses on leadership development, digital marketing strategies, or customer service excellence. These training opportunities will equip our employees with valuable skills, enhancing their performance and boosting our competitive advantage.

I believe this initiative will not only attract top talent but also position Global Grand Hotel as an employer of choice for ambitious young professionals seeking growth opportunities. I look forward to discussing this proposal further and exploring ways to implement it effectively.

Thank you for your consideration.

Best regards,

Jeff
Hiring Manager
Global Grand Hotel
by Peter, posted on July 22

I recently joined Global Grand Hotel, and I am absolutely thrilled to share my experience with the company's innovative initiative of working for four days and upskilling for one day each week. It's been a game-changer for my professional growth!

This forward-thinking approach showcases the company's commitment to employee development. The opportunity to dedicate one full day to training courses has been invaluable. I have been able to enhance my skills in areas such as leadership, digital marketing, and customer service, which directly impact my role.

The company's investment in my growth has made me feel valued and motivated. It's refreshing to work for an organization that understands the importance of staying ahead in a fast-paced industry. This initiative not only accelerates my career but also boosts the company's overall competitiveness.

I commend Global Grand Hotel for their commitment to employee empowerment and recommend them as an employer of choice for ambitious professionals seeking continuous growth opportunities.

Thank you, Global Grand Hotel.

Peter, A Grateful New Hire

【題組】181.Based on the email, which of the following statements accurately describes the potential benefits of implementing the proposed initiative?
(A)The initiative will attract top talent and position Global Grand Hotel as an employer of choice.
(B)The initiative will significantly improve employee retention rates and boost the organization's competitive advantage.
(C)The initiative will empower new employees to contribute effectively and enhance their performance.
(D)The initiative will have no direct impact on the growth and success of Global Grand Hotel.

7(D).

【題組】182.Among the possible training courses mentioned in the email, which one is NOT explicitly stated as a way to enhance new employees' skills?
(A)Leadership development to foster effective decision-making and team management.
(B)Digital marketing strategies to improve online brand presence and customer reach.
(C)Customer service excellence to ensure customer satisfaction and loyalty.
(D)Financial management skills to strengthen the organization's fiscal responsibility.

8(A).

【題組】183.How can the proposed initiative mentioned in the email positively impact Global Grand Hotel?
(A)By attracting ambitious young professionals seeking growth opportunities and positioning the hotel as an employer of choice.
(B)By reducing employee turnover and improving performance, leading to cost savings for the hotel.
(C)By equipping employees with valuable skills and knowledge, ensuring the hotel remains competitive.
(D)By prioritizing work-life balance over continuous skill development for the younger workforce.

9(C).

【題組】184.According to Peter's review, how has the company's initiative impacted his professional growth?
(A)It has given him a flexible work schedule for better work-life balance.
(B)It has provided him with valuable training courses to enhance his skills.
(C)It has improved his leadership abilities and digital marketing expertise.
(D)It has helped him feel valued and motivated as an employee.

10(C).

【題組】185.Based on Peter's review, what does the company's commitment to employee empowerment and growth indicate?
(A)The company primarily focuses on customer service excellence.
(B)The company offers flexible work hours to promote work-life balance.
(C)The company understands the importance of staying competitive in a fast-paced industry.
(D)The company is known for its luxurious amenities and facilities.

11(C).

Questions 186-190 refer to the followinginformation,conversation, and online comment

IVY Gym Workout Plans

1. Annual Membership - Ivy Elite Package
Price: $1,200 per year

Benefits:
- Unlimited access to all gym facilities and equipment.
- Access to all group fitness classes, including yoga, Pilates, spin classes, HIIT, and more.
- 60-hour Personalized workout programs designed by certified trainers.
- Complimentary body composition analysis and fitness assessments.
- Priority booking for exclusive VIP rooms, special events, and workshops.
- 20% discount on personal training sessions.
- Exclusive access to the Ivy Elite Lounge with complimentary beverages.
- Towel service and locker facilities included.
- Quarterly workshops on nutrition, wellness, and lifestyle management.
2. Monthly Membership - Ivy Flex Package
Price: $160 per month

Benefits:
- Unlimited access to all gym facilities and equipment.
- 10% discount on all group fitness classes.
- 10-hour Personalized workout programs designed by certified trainers.
- Complimentary fitness assessment and goal-setting session.
- Priority booking for special events.
- Monthly newsletter with fitness tips and updates.
- Access to seasonal promotions and member-exclusive events.

3. Non-Member - Ivy Essentials Package
Price: Pay-per-visit

Benefits:
- Access to gym facilities and equipment on a pay-per-visit basis.
- Option to purchase personal training sessions or packages at regular rates.
- Access to Ivy Gym cafe and pro-shop for purchases.
___________________________________
Tim: Hi Emily, thank you for showing interest in IVY Gym. I've noticed that you're particularly looking at our Ivy Elite Annual Membership. As a university student, I can imagine it's quite an investment, but I'd love to explain why it offers amazing value for your health and fitness journey.

Emily: Hi Tim, yes, I'd love to hear more but honestly, I'm on a tight budget. With university fees and expenses, I can't really afford $1,200 right now.

Tim: I completely understand, Emily. University can be expensive. However, have you considered how the Annual Membership could help you save in the long run? For $1,200 per year, you get unlimited access to our top-tier gym facilities and a variety of group fitness classes. Plus, we offer a personalized 60-hour workout program, body analysis, and fitness assessments. That's all included in the package.

Emily: I do see the value in it, but I must think about my financial situation. I could probably go for the Ivy Flex Package, at $160 per month it seems more manageable.

Tim: I get it, Emily. It's important to make a financially wise decision. Although the Ivy Flex package is indeed more flexible with monthly payments, if you do the math, you'll end up paying more, around $1,920 per year. With the Annual Membership, not only do you save almost $720, but you also get added benefits like a 20% discount on personal training sessions, VIP room booking, and more. Plus, being part of the Ivy community has its perks,we run quarterly workshops on nutrition and wellness that can be very beneficial for a student like you.

Emily: I didn't think about it that way, the annual membership does seem like a better deal.But I'll need some time to consider this.

Tim: Of course, Emily. Take all the time you need. Just remember that investing in your health now can have great benefits for your future.
___________________________________
Comment Section

posted by Emily, 23:08 February 4

While I appreciate IVY Gym's impressive facilities and services, I felt uncomfortable with the pushy sales tactics used. As a university student on a budget, I was exploring more affordable options, but the sales representative, Tim, persistently tried to convince me to purchase the expensive annual membership. There should be respect for a customer's budget constraints without the undue pressure. A bit of empathy would have gone a long way.

【題組】186.Based on the IVY Gym Workout Plans, which of the following benefits is NOT included in the Ivy Flex Package?
(A)Unlimited access to gym facilities and equipment.
(B)10% discount on all group fitness classes.
(C)60-hour personalized workout programs designed by certified trainers.
(D)Complimentary fitness assessment and goal-setting session.

12(C).

【題組】187.Based on the IVY Gym Workout Plans, which benefit is included in both the Ivy Flex Package and Ivy Elite Package?
(A)Unlimited access to gym facilities and equipment.
(B)10% discount on all group fitness classes.
(C)Complimentary body composition analysis and fitness assessments.
(D)Access to the Ivy Elite Lounge with complimentary beverages.

13(D).

【題組】188.Which of the following statements best summarizes the conclusion of the conversation between Tim and Emily?
(A)Emily decides to go for the Ivy Elite Annual Membership after considering the benefits and long-term savings.
(B)Emily chooses the Ivy Flex Package as it better aligns with her financial situation and provides flexibility.
(C)Tim advises Emily to carefully consider her options and take her time before making a decision.
(D)Tim emphasizes the importance of investing in one's health and assures Emily of their support throughout her fitness journey.

14(A).

【題組】189.According to Emily’s comment, what aspect of IVY Gym's service did Emily appreciate?
(A)Affordable options for university students.
(B)Impressive facilities and services.
(C)Respect for customer's budget constraints.
(D)Empathy and understanding from the sales representative.

15(B).

【題組】190.What was Emily's main concern regarding her interaction with the sales representative?
(A)Lack of empathy and understanding.
(B)Lack of affordable options.
(C)Inadequate facilities and services.
(D)Pushy sales tactics.

16(D).

Questions 191-195 refer to the followingquotation,email, and table.
Quotation

Date: June 3, 2021

To: Marketing Department,
DIDO Corporation

Dear Sir/Madam,

Thank you for your interest in our products. We are delighted to provide you with a quotation
for the following items:

** We are pleased to inform you that the Cleaning Kit is included as a complimentary gift
with your purchase.

If you have any further inquiries or require additional information, please do not hesitate to contact us. We look forward to serving your company.

Thank you for considering our products.

Sincerely,

Nelson
Sales Representative
TRO Computer Equipment Corp.

___________________________________
Subject: Inquiry

Dear Nelson,

I hope this email finds you well. Firstly, thank you for providing us with the quotation for the products we are interested in. We appreciate your prompt response.

After reviewing the quotation, we are interested in exploring potential opportunities to reduce costs for future orders. We would like to inquire if DIDO Corporation offers any cost-saving options, such as an annual membership program or bulk purchase discounts.

We believe that establishing a long-term partnership with DIDO Corporation would be mutually beneficial. If there are any available programs or initiatives to reduce costs, we would appreciate it if you could provide us with more information.

Thank you for your attention to this matter. We look forward to hearing from you soon.

Best regards,

Sandy
Procurement Department Manager
DIDO Corporation

【題組】191.How much would the total cost be if the Cleaning Kit was not provided as a complimentary gift?
(A)$700.
(B)$750.
(C)$760.
(D)$730.

17(A).

【題組】192.Based on the quantities and unit prices provided in the letter, what would be the total cost of the items if 10 Photoconductor Drums were purchased instead of 2?
(A)$1370.
(B)$920.
(C)$1130.
(D)$880.

18(B).

【題組】193.What is the main purpose of Sandy's email to Nelson?
(A)To inquire about the cost of the quoted items.
(B)To inquire about potential cost-saving options.
(C)To request an invoice for the quoted items.
(D)To give feedback on the quality of the quoted items.

19(D).

【題組】194.According to the table, which plan offers priority access to new product releases and promotions?
(A)Seasonal Plan
(B)Monthly Plan
(C)Annual Plan
(D)None of the plans

20(D).

【題組】195.According to the table, which statement is NOT accurate about the features included in the Annual Plan?
(A)The Annual Plan offers priority access to new product releases and promotions.
(B)It includes a dedicated account manager for clients who subscribe.
(C)It provides invitations to industry events and networking opportunities.
(D)The Annual Plan provides access to product webinars and tutorials.

21(B).

Questions 196-200 refer to the following web page, email, and conversation.

Welcome to my website! As a fresh marketing graduate eager to make a splash, I've learned that good reviews hold immense power in today's business landscape. In just a few words,they can transform your visibility and entice new customers. Positive reviews act as shining beacons, drawing attention to your brand and creating a sense of trustworthiness.

In an era of endless choices, customers rely heavily on the experiences shared by others. A single glowing review can capture the interest of potential buyers, paving the way for new business opportunities. I believe the most important step is to actively encourage and engage with your customers, ensuring their satisfaction and motivating them to share their positive experiences.

So, let's harness the power of reviews, embrace feedback, and create exceptional customer experiences that leave a lasting impression. Together, we'll unlock the true potential of your brand and watch your business flourish.

Author: Tina Lee, iamtinalee@gmail.com
__________________________________
To:iamtinalee@gmail.com
From: david-wilson@cubeverage.com

Subject: Invitation for an Interview

Dear Tina Lee,

My name is David Wilson, and I am the Head of Marketing at CU Beverage Manufacturer.Recently, I came across your impressive website and the insightful article on the power of good reviews. Your unique perspective on marketing strategies caught my attention, and I believe your expertise could greatly benefit our company.

At CU Beverage Manufacturer, we are currently facing challenges in attracting younger audiences online. We believe that your fresh insights and innovative approach could be instrumental in devising effective strategies to engage with this target demographic.

We would like to invite you for an interview at our company headquarters, where you will have the opportunity to meet with the heads of the Marketing, HR, and Sales departments.During the interview, we would like to discuss your ideas and strategies in more detail. I suggest you be prepared, as this might be the best opportunity for you to showcase your skills and secure a well-paid job at our well-established company.

This interview presents a chance for you to make a significant impact on our marketing efforts, and we are excited to hear your ideas firsthand. Please let us know your availability,and we will coordinate a suitable date and time for the interview.We look forward to the possibility of working together to revitalize our online presence and connect with younger audiences.

Thank you for your time and consideration.

Best regards,

David Wilson
Head of Marketing
CU Beverage Manufacturer
__________________________________
Interview Room - Heads of Marketing, HR, and Sales Departments

David (Head of Marketing): Good morning, Tina. Thank you for joining us today. Let's start with the Marketing department. Peter, would you like to kick off the questioning?

Peter (Head of HR): Certainly, David. Tina, as a marketing professional, we value innovative thinking and adaptability. Could you please share an example of a creative marketing campaign you developed to target a specific audience? How did you measure its success?

Tina: Thank you for the question. One campaign that comes to mind is when I worked with a fashion brand targeting millennials. To engage this audience, we created an interactive social media contest where users had to submit their unique outfit combinations using the brand's products. We encouraged participants to share their entries with friends and use a dedicated hashtag.

To measure success, we tracked engagement metrics such as likes, comments, and shares on social media platforms. Additionally, we monitored website traffic, conversion rates, and sales data during the campaign period. The campaign generated a 30% increase in social media followers, a 25% spike in website traffic, and a 15% rise in online sales. These results indicated the campaign effectively resonated with our target audience and boosted brand awareness.

Helen (Head of Sales): Impressive, Tina. Now, let's shift our focus to the Sales department.At our company, we are striving to expand our online sales channels. How would you leverage your marketing expertise to drive online sales growth and maximize conversion rates?

Tina: Thank you, Helen. To enhance online sales, I would employ a multi-faceted approach. I would optimize the company's website, ensuring a user-friendly interface and seamless purchasing experience. Utilizing persuasive copywriting and compelling product visuals, I would highlight unique selling points and customer benefits.

David: Thank you, Tina. Your answers demonstrate a solid understanding of marketing strategies and their impact on business outcomes. We appreciate your insights.

【題組】196.According to the web page, what can positive reviews do for your brand?
(A)Increase visibility and attract new customers.
(B)Create a sense of trustworthiness and draw attention.
(C)Transform your marketing strategies and boost sales.
(D)Encourage customer engagement and motivate feedback.

22(D).

【題組】197.Based on David's email, which of the following statement is NOT true regarding the interview invitation?
(A)The interview will include discussions with the heads of the Marketing, HR, and Sales departments.
(B)The interview presents an opportunity for the author to showcase their skills and secure a job offer.
(C)The author's website and article on marketing strategies caught David Wilson's attention.
(D)The interview aims to coordinate a suitable date and time for the interview.

23(A).

【題組】198.Based on the conversation, which of the following statements is NOT true about Peter's question and Tina's answer regarding the marketing campaign?
(A)Tina emphasized the use of traditional advertising methods and print media campaigns.
(B)Tina shared an example of a fashion brand targeting millennials with an interactive social media contest.
(C)Tina discussed the measurement of success through engagement metrics, website traffic, and sales data.
(D)Peter asked Tina to provide an example of a creative marketing campaign targeting a specific audience.

24(D).

【題組】199.Based on the conversation, which of the following statements is NOT true about Helen's question and Tina's answer regarding driving online sales growth?
(A)Helen asked Tina how she would leverage her marketing expertise to maximize conversion rates.
(B)Tina proposed optimizing the company's website and ensuring a user-friendly interface.
(C)Tina suggested utilizing persuasive copywriting and compelling product visuals.
(D)Tina emphasized the importance of offline sales channels and in-person promotions.

25(C).

【題組】200.Based on Tina's answers in the conversation, what can be inferred about her expertise in marketing?
(A)Tina's expertise lies primarily in offline sales channels and in-person promotions.
(B)Tina is well-versed in traditional advertising methods and print media campaigns.
(C)Tina has a solid understanding of marketing strategies and their impact on business outcomes.
(D)Tina lacks experience in leveraging digital platforms for marketing purposes.

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