1. 若定價目標是建立高品質形象,則以下何種定價策略最「不」適當?
(A)名望定價(Prestige Pricing)
(B)吸脂定價(Market-Skimming Pricing)
(C)知覺價值定價(Perceived Value Pricing)
(D)滲透定價(Penetration Pricing)
答案:登入後查看
統計: A(14), B(60), C(27), D(446), E(0) #3166752
統計: A(14), B(60), C(27), D(446), E(0) #3166752