A Business Plan (Scenario)
Imagine that you are the owner of a small company that sells corporate gifts through an online store. You employ about 20 people. However, business has slowed down in recent months and you realize that the organization must move in a different direction if it is to survive. You have reset some of the company's overall goals and want to develop a plan to achieve those goals. You are anticipating the business environment to be volatile for next few years.
31. Considering the above information, it can be determined that your plan must be ________, ________, and ________.
(A) informal; unwritten; flexible
(B) strategic; specific; flexible
(C) operational; directional; rigid
(D) strategic; general; rigid