申論題

1.Sharing economy platforms for physical assets and goods can be classified into two types: non-money-based and money-based. An example of non-money-based sharing economy platforms is Peerby, a peer-to-peer lending site for household items and appliances where users do not need to pay monetary fees for using houschold items and appliances borrowed from their owners. In contrast, in a money-based sharing economy platform (e.g., Airbnb), users need to pay monetary fees that allow the owners of the shared asset or goods to cover their costs and even generate additional incomes. When a non-money-based sharing economy platform decides to change to money- based, this movement essentially changes the business model of this sharing economy platform.

(a) Please identify what business processes need to be substantially revised/enhanced or what new business processes need to be developed, when a sharing economy platform plans to move from non-money-based to money- based.(13%)