四、克漏字測驗(請依照段落上下文意 (請依照段落上下文意，選出最適當的答案 ，選出最適當的答案)
第一篇：
When companies want to sell their products ___31___, they must take into considerations the languages and
the cultures in which they want to do business. When translating product names and slogans, companies need to
understand the ___32___ of other languages; otherwise, they risk offending ___33___ consumers, or worse,
creating a bad image for themselves. Companies need to be more careful in the use and translation of product
names in a different country. For example, a French company sold one of its products, a perfume called “Opium,”
in the United States. Some American consumers were ___34___ by the product name. And a Japanese company
wanted to import the sports drink called “Pocari Sweat” to the United States, but quickly realized that it had to
___35___ the second word from the name. In Italy, a campaign for Schweppes Tonic Water, a British soft drink,
translated the name as “Schweppes Toilet Water.”
【題組】31.
(A) globally
(B) locally
(C) earthly
(D) territorially
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